Showing posts with label inspiring entrepreneur. Show all posts
Showing posts with label inspiring entrepreneur. Show all posts

Tuesday, August 7, 2012

Want to breakthrough hidden barriers to your business success?

Expect Success Coaching & Training

Breakthrough hidden barriers to your business success!

Attend a 2 day Success Summit event in Portland, OR, 9am to 5pm, Th-Fri, 9/20-9/21/12. Only $99 for both days!

Steve Thornton, CEO of Expect Success Coaching & Training, has facilitated more than 5,000 seminars, workshops, and coaching sessions designed to focus on personal development, sales, and marketing. Steve is very inspirational and provides the real-world skills needed to get RESULTS! Steve will be visiting Portland, OR, for just these 2 days from his headquarters in Phoenix, AZ.


2 Days of Inspirational Small Business Training by a seasoned small business coach & speaker, Steve Thornton, with expert guest speakers from the local area!

-- Over 100 small business owners and self-employed professionals anticipated.

-- Plenty of networking opportunities.

-- Lunch is provided.

-- Door prizes. Live Entertainment, too!

Only $99 for both days if you register by Sept 7, 2012.

Reserve your seat at http://bit.ly/PortlandSuccess

*** This content-packed event will reveal:

-- How to go beyond what most trainers teach about time management, lead generation, and marketing & really get these systems working for you.

-- Why motivation wears off & how to make permanent changes in your thinking.

-- Strategies & techniques to prosper in today’s economy.

-- Why procrastination, fear, beliefs, stress, and attitude hold you back, & how to finally break through.

-- How to use technology to increase revenue and profitability.

-- Powerful recruiting and team building strategies.

-- High-level leadership skills that get results.

-- How To close effortlessly and make your presentations profitable.

Reserve your seat at http://bit.ly/PortlandSuccess

I look forward to seeing you there!
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Thursday, October 30, 2008

Creativity Can Launch a New Business!


Hi again. I have an inspiring story for you.

It was 1982, and a young man named Kenneth Cole wanted to launch a shoe company.

But, like many entrepreneurs, he had no money. He thought about going to U.S. banks and factories for capital, but feared that this was a long shot for him.

So, instead, he found a small Italian shoe production facility that had been hit hard by the 80s economy and desperately needed more clients. The company offered Kenneth a line of credit, and they immediately started manufacturing shoes.

But now, he had to figure out how to
sell them.

So here's what he did (in his own words):

"At the time, a shoe company had two options. You could get a room at the Hilton [during the NY Shoe Expo] and become 1 of about 1100 shoe companies selling their goods. This didn't provide the identity or image I felt necessary for a new company, and it cost a lot more money than I had to spend. The other way was to do what the big companies do and get a fancy showroom in Midtown Manhattan not far from the Hilton. More identity, much more money too.

I had an idea.

I called a friend in the trucking business and asked to borrow one of his trucks to park in Midtown Manhattan. He said sure, but good lu
ck getting permission. I went to the Mayor's office, Koch at the time, and asked how one gets permission to park a 40 foot trailer truck in Midtown Manhattan. He said one doesn't. The only people the city gives parking permits to are production companies shooting full length motion pictures and utility companies like Con Ed or AT&T. So that day I went to the stationery store and changed our company letterhead from Kenneth Cole, Inc. to Kenneth Cole Productions, Inc. and the next day I applied for a permit to shoot a full length film entitled "The Birth of a Shoe Company."

With Kenneth Cole Productions painted on the side of the truck, we parked at 1370 6th Avenue, across from the New York Hilton, th
e day of shoe show. We opened for business with a fully furnished 40 ft trailer, a director (Sometimes there was film in the camera, sometimes there wasn't), models as actresses, and two of New York's finest, compliments of Mayor Koch, as our doormen. We sold 40 thousand pairs of shoes in two and a half days (the entire available production) and we were off and running.

To this day the company is still named Kenneth Cole Productions, Inc. and serves as a reminder to the importance of resourcefulness and innovative problem solving."

Creativity enabled Kenneth Cole to gain financing and massive sales. Without these creative ideas, we wouldn't know the name Kenneth Cole today.

As an entrepreneur, you are most likely blessed with lots of creative energy. Keep a notebook handy and write down all your ideas. Don't only think of ideas for great products and services, but for financing, marketing, sales, operations, etc.

There are no limits to what you can achieve when you come up with ideas and execute on them.

To join a very creative mastermind, visit http://www.AndrewBarden.com and click on my button to connect with me on LinkedIn